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Nancy O'Reilly

Nancy O'Reilly

Nancy O'Reilly

Senior Vice President - Insert Media

A 25+ year veteran of the industry, Nancy began her career at Direct Media, Inc. (DMI), now Infogroup, in the brokerage division. From there she expanded her knowledge into new business development, becoming an industry leader in that role. Her expertise has extended across all markets, including publishing, catalog and merchandise, in both the B2B and B2C markets for list, insert and online/digital efforts. She has worked with other top agencies to grow their books of business exponentially. Nancy ran the insert media division for DMI, where she proved her business acumen by successfully turning that business into a highly profitable and thriving division. Direct Media and Millard Group merged when purchased by Infogroup and Nancy was recruited to be an executive leader of that group. Nancy is an active speaker and writer on industry topics and a key member of the Infogroup executive new business growth & development team.

Nancy’s experience provides marketable insights and direction. Her exposure and knowledge in the insert space translates to actionable sales initiatives.